Ken has a strong background in print management and brings over 16 years of experience to APS Group. He previously worked for the DSR Group where he built significant growth for the company across key European markets including Poland, France and the UK. More recently, Ken worked with HH Global as Business Development Director where he secured several significant pan-European accounts and introduced new opportunities in the US and Asia.

“The culture and vision is fantastic at APS Group and I am looking forward to working with such a close-knit team that truly cares about its clients,’’ says Ken Moores. ‘‘I intend to build on our Pan-European client base as well as creating increasingly diverse and challenging business opportunities which I know our team are capable of delivering on.’’

John Holmes added: ‘‘We are delighted to welcome Ken on board. His insight and experience of the market combined with his second-to-none industry contacts makes him a great addition to the team and puts us in the perfect position to develop our customer base across the UK and beyond.’’

APS teamed up with the Chartered Institute of Marketing (CIM) for a speaker-based event entitled: ‘Shades of e-publishing’. The session used ‘Shades of Grey’ as its theme, since that was the biggest publishing story of 2012, and illustrates perfectly the idea that all kinds of options are possible in e-publishing – from a simple e-newsletter right through to a fully CMS-managed website.

Fiona McParland, digital publishing manager at APS Group Scotland, delivered an informative and engaging talk on building customer relationships using digital delivery. Fiona has been at the forefront of promoting APS’s e-publishing offering. She spoke with great insight and reflected how the support of Scottish Government has allowed a head of steam to build within Official Publishing in Scotland.

During her session, she emphasised the fact that every marketer, in every organisation, in every sector can, and should, get involved in the e-publishing evolution. Publishing is simply about disseminating information and can be done in a whole host of ways.

The event was such a success that Fiona has now been invited by the CIM to deliver a further three sessions in Inverness on April 17, Glasgow on May 8 and Dundee on May 22.

To attend any of these sessions, please contact mike.lynch@theapsgroup.com or call +44 (0) 7720 972911.

Guillaume brings significant expertise in marketing, print management and European development. His most recent role was as Managing Director for European operations at HH Global where he organised their operations and helped to develop the company’s European client base and build new revenue streams. Prior to that he set up and managed the French operation for Communisis.

‘‘There is a real desire at APS Group to grow the business in Europe and I believe the company has both the management team and financial backing to succeed,’’ commented Guillaume. ‘‘The company’s marketing operations suite is the best I’ve seen and can deliver proven, significant value to European brands.”

John Holmes, Executive Director at APS Group said ‘‘There are some hugely exciting developments in the pipeline for APS Group this year and I’m thrilled that Guillaume will be playing such a key role in our pan-European development. He has a proven track record in growing subsidiaries, establishing new customer relationships and developing revenue streams and I’m confident that he will prove an invaluable addition to the European team.’’

APS Group will also have a small team of direct mail specialists permanently based on-site at the RSPCA’s southern support centre in Southwater, Horsham.

The RSPCA carries out many fundraising mail-outs throughout the year. Previously, the RSPCA had relied on its in-house print room but took the decision to find a new print partner that could offer improved efficiencies as well as increased levels of consultancy on up-to-date direct mail and print techniques. APS Group was selected following a highly competitive tendering process with over 10 other print suppliers initially in the running.

Simon Taylor, Client Services Director at APS commented: “…This is a great opportunity for APS Group to secure its credentials in the charity sector. We understand how acutely important it is for charities to be as financially efficient as possible. As well as guaranteeing quality across its print output we want the RSPCA to feel confident that we are providing value in everything we do, to ensure that more of the charity’s funds can be used to help its fundamental cause…”

Alethea Lavington, responsible for strategic sourcing for marketing and campaigns at the RSPCA, said: “…We were impressed with APS Group’s ability to deliver a quality service with maximum value and efficiency, all of which were vital elements in our selection process. Fundamentally however, the team at APS Group was a great cultural fit for us both ethically and personally and demonstrated a real understanding of our goals as a charity…”

Fiona has been involved in corporate publishing for many years and was instrumental in developing an eBook solution for the Scottish Government.

She will be talking about the exciting opportunities offered to businesses and organisations by the e-publishing revolution. This new communications tool in the corporate toolbox offers opportunities to engage with audiences not only more effectively, but also in new ways which capitalise upon the changes in our consumption patterns for information.

Registration is from 18:30; the event starts at 18:45 and finishes at 21:00. If you are non-EU resident, please call the events team to make your booking.

Contact: CIM Region and Branch Events
Venue:
Royal Scots Club
29-31 Abercromby Place
Edinburgh
United Kingdom
EH3 6QE

Contact e-mail: cimevents@cim.co.uk
Contact phone: 01628 427340

To be considered, your English grammatical skills – both written and spoken – must be of a very high standard.

Qualifications
Minimum 2.1 degree in Business, Marketing or related subjects

You’ll also need:

• A strong aptitude for data and analysis, together with advanced MS Excel skills.
• You’ll enjoy compiling Management Information and working with data.
• You will also have scrupulous attention to detail.
• A flair for languages, in particular French, Italian, German, Dutch or Spanish, would be advantageous.
• Excellent communication skills, both verbal and written, and a confident personality are required.
• Both roles require a good degree of IT literacy and the flexibility to travel as and when required.

Closing date: 11 Feb. 2013

To apply, please send your CV to recruitment@theapsgroup.com

APS Group has previously worked with Kellogg’s to produce traditional print promotional material, including in-store vouchers, shelf-edging and bunting. As part of the tendering process for this campaign, however, APS Group also had to demonstrate compliance with Kellogg’s stringent health and safety regulations, as well as providing full traceability on storage and stock rotation policies. APS Group built the packaging for the products as well as storing them prior to distribution to food retail and procurement managers in the UK.

Due to the nature of the contents, APS Group had to pay close consideration to the types of materials and inks it used in the packaging, as it was imperative that nothing tainted the product. The company produced a ‘back to school’ pack to tie in with the timing of the campaign which was printed on acid-free cardboard and is completely sustainable.

Ann McLaughlin, Business Services Director at APS Group commented, ‘This was a great opportunity to demonstrate our ability to store and package food stuffs on site. We were also delighted to be involved in the campaign from start to finish, from working with Kellogg’s design team to building the packaging, storing and mailing out the product.’’

Damian Collins, Press Production Manager at Kellogg’s added: ‘‘Kellogg’s has enjoyed a strong relationship with APS Group in the past and we were very impressed by the readiness with which the team reacted to the new challenges that came with this campaign.”

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